What is field mapping in CSV?

Scout offers a convenient way to manage your outreach by allowing you to upload a CSV file with a list of leads you want to send your connection requests or messages to. This feature streamlines the process, enabling you to reach out to multiple individuals at once, while keeping the communication personalized and relevant.

When you upload the CSV file into Scout, the app automatically scans the file and recognizes the column names. These columns are then matched to the appropriate fields within the app, such as first name, last name, and LinkedIn URL. In most cases, Scout will make these matches for you automatically, saving you time and effort. However, in situations where Scout doesn’t recognize the column names, you have the ability to manually map the fields from the CSV file to the corresponding keys in Scout. This gives you full control over the data and ensures accuracy in your outreach.

Additionally, Scout allows you to create custom variables. If your file includes unique data fields that aren’t automatically matched, you can define your own variables. These custom variables can be used to further personalize your outreach and ensure each message is tailored to the recipient, which can increase the chances of engaging with the lead. For example, you could include job titles, company names, or any other information you feel would add a personal touch to your communication.

Once you’ve uploaded and mapped the CSV file correctly, the keys you’ve selected will be used in Step 4 of the campaign creation process. This is where Scout takes over, allowing you to craft individualized messages for each contact based on the data you’ve provided. Using these personalized keys, Scout automatically generates and sends messages, helping you engage with potential connections effectively and efficiently.

The entire process is designed to save you time while ensuring your outreach feels personal and relevant. By utilizing Scout’s CSV upload feature, you can reach a large number of prospects without losing the personal touch that makes outreach successful.

Whether you’re managing a large-scale outreach campaign or working with a smaller list of leads, Scout’s CSV upload and data-matching capabilities are a valuable tool in your networking strategy. With minimal setup and maximum efficiency, you can scale your outreach while maintaining the quality of communication.